Acronym for SEM is Search Engine Marketing, which means promoting our products and services in search engines by using internet. We call this type of ads as paid advertisements appear on SERP. These ads, we often call as Pay-Per-Click [PPC]. There are various types called Text Ads, Shopping ads, Video ads, Display ads and App […]

Marketing is nothing but promoting your products or services in order to achieve market share to get profits.Whereas, Digital Marketing means promoting your products/services digitally to achieve profits & company’s brand. Why Digital Marketing is important? Earlier most of the people use to see Newspapers, Television, radio etc., whereas now technology was much improved and […]